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This web site has the following on the site, "Where are you located? Get to Know NWEA." Our analyzers noticed that the web page also said " It takes multiple measures to support student learning." The Website also said " Every school has different goals, but it all comes back to one thing helping students grow. Discover the seven principles of creating an effective assessment system. Give kids the RTI support they need to grow. A one-size-fits-all approach to education doesnt work. MAP and Skills Navigator help you to understand and support the academic needs of each student. Create an effective RTI program." The website's header had educational assessment as the most important optimized keyword. It is followed by assessment for learning, interim assessment, and benchmark assessment which isn't as highly ranked as educational assessment. The next words www-cms.nwea.org uses is common core assessments. college and career readiness was included and will not be seen by web engines.